Lions Tour 2025 – Australia
The customary Test venues of Melbourne, Sydney and Brisbane will undoubtedly entertain the crowds for each of the focus matches. Expect Adelaide, Perth, Cairns, Hobart and Darwin to raise hands for the five warm-up matches with Japan lying expectantly in wait to break up the journey en-route.
A Lions 2025 Official Sub Agent title is expected following our appointment by World Rugby as Official Travel Agent (OTA) for Rugby World Cup France 2023. With client interest for Australia high, we’ll be soon announcing our priority pre-registration platform for our loyal supporters to secure their spots early doors.
Please note: MSG Tours Ltd are not associated with the British & Irish Lions Ltd until such an appointment is officially made. Therefore, any advertised tours remain unofficial at this stage.
Why choose MSG for the Lions Tour 2025?
Our experience running unique and successful Supporters’ Tours, combined with our robust financial security and industry reputation, has been recognised with our appointment as an Official Travel Agent for Rugby World Cup France 2023.
MSG offers vast experience of running supporters’ tours from a highly trained senior leadership team . In 2017, we visited New Zealand whilst over 800 clients booked with MSG to South Africa for the ill-fated 2021 Series.
At the start of July 2021, all travelling clients were either fully refunded or transferred to other tours within our portfolio 11 weeks ahead of schedule, earning us rave reviews from a client engagement survey carried out after travel plans were curtailed. Two areas of focus surrounded the final two questions, asking you to score us on communication throughout the Lions programme (84%) and likelihood of recommending us to a friend (87%).
“Just a little message thanking you & all your staff for your total professionalism during difficult times. I can’t imagine the amount of work this has taken you all. Looking forward to booking with you in the future ( Wales tour South Africa 🇿🇦 🏉 🏴) next year. Cheers, PC.”
PICTURE: Getty Images